Zedify catches up with Brighton-based client Phohm | Zedify
Back to Insights
Blog Post


calendarSeptember 15th, 2022
personBex Young
clock2 minute read

Molly and Ren from the Zedify Brighton team caught up with Phoebe Mulrooney, founder of Brighton lanes-based dried flower company Phohm, to find out a little more about their experience of using Zedify’s sustainable delivery service.

Molly and Ren (Zedify): Hi Phoebe! Please could you introduce yourself and tell us a little more about what you do at Phohm?

Phoebe: Hi! I’m Phoebe from Floral Design Company Phohm, we’re based in Brighton. We specialize in dried flowers, we run workshops, we also do events, interior styling and weddings.

Molly and Ren (Zedify): What do you use Zedify for, and how long have you been using our cargo bike delivery service?

Phoebe: We use Zedify to send our dried floral bouquets in and around Brighton and we also use their Zend service to send our bouquets further afield. We started using Zedify around a year ago, around three or four months into starting the business. I’d seen a few Zedify bikes around Brighton before, and I thought I’d get in contact with them. I was trying to find a way that we could do same day delivery, and I was also trying to find a more sustainable way of delivering our parcels and have them collected in store because any business owner will know how annoying it is to try and take your parcels to a parcel shop to get them delivered – it’s such a waste of time and it’s also really fiddly to try and carry all the boxes yourself, so Zedify’s great.

Molly and Ren (Zedify): How does the end to end process work?

Phoebe: They come in, and if you place a delivery order with them before 12, they’ll pick it up the same day and then it gets delivered to the customer that day. It is a great first step if you want your business to be more sustainable.


Visit Phoebe’s site: phohm.co.uk

Thanks for your interest in using Zedify. At the moment, we‘re just for businesses and can’t deliver one-off parcels for individuals. Sorry about that.

Want to keep in the loop with all things Zedify? Follow us on Instagram or pop us a message to hello@zedify.co.uk to ask us anything.

Want to take action to receive more of your online orders by cargo bike? You can help fight the good fight by letting your favourite stores and brands know what you think!