Metapack integrates its first cargo bike carrier, Zedify | Zedify
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Case Study


calendarSeptember 8th, 2022
personBex Young
clock3 minute read

The shift to using pedal powered deliveries for the urban last mile has had a significant boost with the UK’s largest ecommerce platform now integrated with Zedify. For brands who are plugged into Metapack, that’s one more barrier to their net zero ambitions neatly overturned. 

As UK leaders in sustainable urban parcel delivery, Zedify operate fleets of cargo bikes run from hyper local microhubs at the edge of city centres. Their same day, next day and green day deliveries save 92% C02 per km compared with using EVs, emit zero tailpipe emissions and help to build healthier, cleaner and more liveable cities that are better for everyone.

Zedify’s model utilizes smart technology to optimally consolidate parcels headed to the same neighbourhood. Plus, cargo bikes have been proven to be 60% faster than vans (EV or not) in cities, so the model is incredibly efficient and highly competitive on cost. Zedify employ all their riders and pay a Living Wage, which means big e-commerce brands can trust them to help build an ethical supply chain right up to the doorstep.

Zedify’s CCO, Jon Williams, said, “With 70% of consumers noticing the carrier delivering their order, brands can be confident that choosing cargo bike deliveries will give them a competitive edge on sustainability. EVs are great, but when it comes to decarbonizing the urban last mile, cargo bikes are 90% better! That’s a big win for retailers looking to meet consumer demand on sustainability and hit net zero targets.”

Metapack said:

“Retailers might have been wondering how they can tap into the growing trend for urban cycle logistics without having to break away from their plug and play integrations. Now they don’t have to wonder any more. It’s as simple as using any other carrier at their disposal. But now, instead of a diesel van pulling up outside their shoppers’ homes, it’s a stylish, fast, clean cargo bike; the kind of last mile delivery that’s fit for the future.”


About Zedify

Zedify deliver better cities, fit for the future. They partner with retailers, parcel carriers, D2C and subscription brands to transform their customer experience with sustainable last mile logistics. Cargo bikes, hyperlocal delivery hubs, and a powerful ecommerce integrated tech platform all combine to create a service that is revolutionising the way parcels arrive at the urban doorstep. 


Currently in 10 UK cities, they have funding to help drive growth into 45 by 2025.


London- Glasgow- Bristol- Edinburgh- Cambridge- Southampton- Brighton- Norwich- Winchester- Plymouth 


About Metapack

Metapack is the leading provider of eCommerce delivery management technology to enterprise retailers and brands. Their platform integrates over 350 carriers and 4,000 delivery services such as Next Day, Click and Collect, Locker Boxes, and International Delivery – ensuring that retailers and brands can offer delivery options and convenience for their customers.

For each and every order, Metapack is able to identify the most appropriate delivery service for that particular customer, providing a seamless and personalized delivery experience, whilst removing manual and time-consuming processes in the retailer’s warehouse.


Thanks for your interest in using Zedify. At the moment, we‘re just for businesses and can’t deliver one-off parcels for individuals. Sorry about that.

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Want to take action to receive more of your online orders by cargo bike? You can help fight the good fight by letting your favourite stores and brands know what you think!